Stanley x Selfridges

From concept to production and in close collaboration with Stanley's senior lead we designed the complete pop-up shop experience. The result: a custom-built coffee kiosk in front of Selfridges, fully executed in Stanley's signature blue. Every touchpoint was designed to merge both brands into one seamless customer journey, from product display to customer interaction. The installation became a physical expression of the Stanley brand, creating a premium retail moment within one of London's most iconic department stores.